Emia and Amber teamed up to pave the way for a series of talks where competition takes a back seat and we proactively try to overcome limitations big and small.
Adapting your EB strategy to connect and attract when distancing seems the only incentive. We will address the concerns we all have about communicating our brand in online only.
Emia is a multi-skilled team particularizing in technology, IT infrastructure and digital resources for online marketing. We work as a hub-oriented workspace and are comprised of multiple digital advertising branches. Our efforts are split in four main activities that are regarded as stand-alone businesses.
Amber is a full-service game development and creative services agency, with offices in Bucharest, San Francisco, Los Angeles and Guadalajara. We're structured as a network of studios with different skills and specializations, delivering top quality services in full game production, co-development, engineering, design, live ops, quality assurance and more.
As for our recruitment efforts, we will discuss how we can expose our brand’s “look and feel” to potential candidates when EB events, meet-ups and simple interviews are intangible right now. How can we use our passive candidates to increase our reach over the job market?
Can we promote our employer brand when all the events we have power over are held online? Do online events cover our EB needs when the candidate market was taken by surprise by the novelty of the pandemic?
How does the EVP change and how do we attract top talents without sacrificing our brand?
Turning the static and unfriendly career section of our websites into an inviting place.
Candidate experience should transcend the online medium and help disseminate our employer brand.
How do we keep our teams engaged when social life and events at work are put on hold? How easy is it to turn our engaged employees into our brand ambassadors?
How do we change our communication methods in order to keep our employees engaged and optimize the retention process?
We will tackle retention issues that go beyond “I’m not leaving the company because I am scared to lose a secure job” and see how we can increase retention and turn our teams into brand ambassadors.