A Collaborative Talk That Addresses Mutual Concerns
This is a pro bono initiative of starting a series of open talks where we work together in finding ideas and solutions for our challenges. 
This Roundtable is dedicated to all the HR and Employer Branding professionals who need to discuss new arising challenges with their peers. 
Since the book on "Employer Branding During A Pandemic" hasn't been written yet, let's be the ones who initiate the conversation.  
Retention
How do we address retention when our teams are scattered in Zoom meetings? 
Recruitment
How do you overcome the limitations the pandemic put on us when candidate interaction is crucial? 
Engagement
How do we fuel engagement with our employer brand inside and outside the company? 
Communication
How do we communicate our employer brand in social media and how do we change the communication to best fit the current status? 
How It Works?
Registration
Please fill in the form below and take part in the discussion. You will get a confirmation via email and an ulterior calendar invite. We will send you a reminder a few days prior to the event, but until then try to write down all your EB questions and concerns. We’ll debate them together and collaborate in finding a solution, as most of us probably encounter the same issues.
Attendance
The meeting will take place on Zoom and you’ll receive an invite closer to the event on the email address you provided during Registration. We are hoping to have a nice talk between professionals and get to know each other and build a support system in tackling current issues.
Discussion
Because this is a discussion and not a lecture, we’ll keep an agenda of the meeting where we’ll address the four main proposed issues. Everybody is welcome to give input and discuss their concerns. The moderator we’ll introduce each person.
Follow-up
Once the meeting is over every person who attended will get the transcript and an overview of the discussion. We’re hoping this is the first step in finding a way to overcome Employer Branding challenges.

JUNE

25th

17:00

on ZOOM

Who’s behind it?
Emia Logo

Emia and Amber teamed up to pave the way for a series of talks where competition takes a back seat and we proactively try to overcome limitations big and small.

Adapting your EB strategy to connect and attract when distancing seems the only incentive. We will address the concerns we all have about communicating our brand in online only.

Amber Logo

Emia is a multi-skilled team particularizing in technology, IT infrastructure and digital resources for online marketing. We work as a hub-oriented workspace and are comprised of multiple digital advertising branches. Our efforts are split in four main activities that are regarded as stand-alone businesses.

Amber is a full-service game development and creative services agency, with offices in Bucharest, San Francisco, Los Angeles and Guadalajara. We're structured as a network of studios with different skills and specializations, delivering top quality services in full game production, co-development, engineering, design, live ops, quality assurance and more.

HOT Topics
Discussing the challenges of our current pandemic situation and overcoming them together

As for our recruitment efforts, we will discuss how we can expose our brand’s “look and feel” to potential candidates when EB events, meet-ups and simple interviews are intangible right now. How can we use our passive candidates to increase our reach over the job market?

Can we promote our employer brand when all the events we have power over are held online? Do online events cover our EB needs when the candidate market was taken by surprise by the novelty of the pandemic?

How does the EVP change and how do we attract top talents without sacrificing our brand?

Turning the static and unfriendly career section of our websites into an inviting place.

Candidate experience should transcend the online medium and help disseminate our employer brand.

How do we keep our teams engaged when social life and events at work are put on hold? How easy is it to turn our engaged employees into our brand ambassadors?

How do we change our communication methods in order to keep our employees engaged and optimize the retention process?

We will tackle retention issues that go beyond “I’m not leaving the company because I am scared to lose a secure job” and see how we can increase retention and turn our teams into brand ambassadors.

Registration Form
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Carefully put together by:
Maria Ioana Pamfil

Maria Ioana Pamfil

EB & Recruitment Marketing

emia.com

Ana Pohrib

Ana Pohrib

People Ops Manager

amber studio

Diana Stan

Diana Stan

HR Business Partner

emia.com